The article on his website about it links to his one year old GoFundMe 100K USD scam. The idea of forking Mastodon is at least 3 months old.
The fact that he used the recent trolling as a way of advertising his "soon-to-be" project just shows that almost nobody cares about his grifts anymore. Almost nobody knew about it until now.
https://h-i.works/2024/04/a-case-for-community.html