This particular cult is insidious because it uses the known psychology of white, Christian supremacy (which is a lie) to connect globally. They're literally trying to rule the world as a christofascist state. It's poot's long game and he's winning.
Cults and cult behavior are all about control and getting everyone synced to one line of bullshit. They prey on cowards who will do anything to fit in/be good/be told they're special/superior.