Is nostr pay to play for content creators just starting out?
Nostr is self hosted or pay. There is no real free infrastructure yet, although I wonder if ZBD has that kind of hosting capabilities.
What is the expected roi on paying to upload to incentivize that?
Your content probably wont make much. There are a few documentary producers here MaxDeMarco (npub1lel…kvyz) one who has had beautiful content but its not breaking even. I don’t think joenakamoto (npub1lr2…dl6a) is having a different experience.
But this is real early, we are still figuring it out as we go along.