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2025-07-25 18:59:53 UTC

Adrian Roselli, pH0 on Nostr: So SEO people are rebranding to AEO (getting a brand to appear in the ‘AI’-driven ...

So SEO people are rebranding to AEO (getting a brand to appear in the ‘AI’-driven results) and GEO (writing content to appear in ‘AI’-generated responses and local search)?

Neither drives traffic. One seems to provide *more* content for stealing. Neither seems to offer a good way to measure success. One is pointless if you’re not a local business.