Adrian Roselli, pH0 on Nostr: So SEO people are rebranding to AEO (getting a brand to appear in the ‘AI’-driven ...
So SEO people are rebranding to AEO (getting a brand to appear in the ‘AI’-driven results) and GEO (writing content to appear in ‘AI’-generated responses and local search)?
Neither drives traffic. One seems to provide *more* content for stealing. Neither seems to offer a good way to measure success. One is pointless if you’re not a local business.
Published at
2025-07-25 18:59:53 UTCEvent JSON
{
"id": "297e02ce9e3980d221fed7dfef2016119eff024efc77b9dcd0d58fbe204149fd",
"pubkey": "7e72a9e116902990cb1f9173e4bd7d1b65a86e0420cd97e82f540d2829413609",
"created_at": 1753469993,
"kind": 1,
"tags": [
[
"proxy",
"https://toot.cafe/users/aardrian/statuses/114915409515431892",
"activitypub"
],
[
"client",
"Mostr",
"31990:6be38f8c63df7dbf84db7ec4a6e6fbbd8d19dca3b980efad18585c46f04b26f9:mostr",
"wss://relay.mostr.pub"
]
],
"content": "So SEO people are rebranding to AEO (getting a brand to appear in the ‘AI’-driven results) and GEO (writing content to appear in ‘AI’-generated responses and local search)?\n\nNeither drives traffic. One seems to provide *more* content for stealing. Neither seems to offer a good way to measure success. One is pointless if you’re not a local business.",
"sig": "feef1188115ce8464b89b4eb5a43a4bc75f758f9c44ff6caa38ac401162fbf3da945197c936413714479e7efa23ac5c6501f2c1f18fa9619dde88962a98758fb"
}