It really could be, but not a particularly stable one. Place your bets. Because it's a gamble. I actually theorize that eventually they'll buy, sell and/or fail, and there will be only one major producer. Maybe they'll keep one around just to maintain the illusion of competition (like apple/android, like PlayStation/Xbox). Our entire system has a pattern of offering you two choices where both are only slightly different, or dramatically different (see politics) but leading to the exact same shitty outcome. It's ALL an illusion, though. The illusion is f choice.
