People who have to make stuff on their own and convince someone else to buy it know that you really have to think about your audience, or at least try to make something you think people would want to buy.
Most of these idiots grew up thinking that wet roads cause rain, so the only reason big companies had stuff that was so popular is that they have lots of money for advertising, so if they get into the big companies they can make whatever they want and the big companies can advertise it and everyone will have to watch whatever dreck they puke up.