To my view, the "personal brand" in the workplace serves as a moral buffer. It's a form of objectification. One use of objects is to circumvent morality; we can do with objects what we cannot (or won't allow ourselves to) do with one another (e.g. slavery). Why is it important not to be viewed as individuals in a corporate setting, but rather a bundle of promises and expectations (i.e. a brand)?
In the words of Louis CK: "It's amazing what you can accomplish when you don't give a fuck about people."
hurlingpixels / Alain
npub14r…klg7y
2023-09-08 14:42:45
Author Public Key
npub14r2jt7q3xwmaksypjh6gk5trt4x072ul857shyfld2mxm6aqw6fsrklg7yPublished at
2023-09-08 14:42:45Event JSON
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"content": "To my view, the \"personal brand\" in the workplace serves as a moral buffer. It's a form of objectification. One use of objects is to circumvent morality; we can do with objects what we cannot (or won't allow ourselves to) do with one another (e.g. slavery). Why is it important not to be viewed as individuals in a corporate setting, but rather a bundle of promises and expectations (i.e. a brand)? \n\nIn the words of Louis CK: \"It's amazing what you can accomplish when you don't give a fuck about people.\"",
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