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2026-02-12 16:48:58 UTC

snax on Nostr: Been digging into Nostr retention stats from Nostr cohorts look like this: - Week 1 ...

Been digging into Nostr retention stats from https://stats.andotherstuff.org/

Nostr cohorts look like this:
- Week 1 retention: ~5–10%

- By Week 4: ~0–3%

This pretty much states that hardly anyone stays around....

For reference: a16z’s benchmarks for consumer social networks say:
- “OK” apps: 40%+ Week 1, 20%+ Week 4

- “Great” apps: 75% Week 1, 50%+ Week 4

So yes, our retention is objectively bad right now — and that’s the point of this post. How can we improve retention?

If we want to make this thing work every nostr app/developer needs to obsess over those retention cohorts