{"type":"rich","version":"1.0","title":"vladimirkrstic wrote","author_name":"vladimirkrstic (npub1t3…7upxq)","author_url":"https://yabu.me/npub1t3gd5yefglarhar4n6uh34uymvft4tgu8edk5465zzhtv4rrnd9sg7upxq","provider_name":"njump","provider_url":"https://yabu.me","html":"This is 100% philosophical and 0% psychological reasoning, which, in my opinion, is wrong for design. Block isn’t a customer-facing company, but it’s still a company - a parent company - that communicates with current and potential employees, partners, and investors. It previously did that very well; it was inspiring, magical, and praised for its design and the sense of “this is where magic happens.” Now, it’s generic and dull, appearing like a mistake, as if no effort was invested.\n\nEven if the vision behind this direction was good, the execution isn’t. It looks beyond generic. The logo appears as a placeholder. Compared to Microsoft and the Windows logo - both even more minimal - the intention and story behind them are apparent. Here, they’re entirely absent. Clearly a mistake, in my view.\n\nDamn, I really loved the previous, dynamic logo."}